Wednesday Wildcard: Looking at Pay to Win

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    Clash Royale

    An interesting blog article about the much discussed “pay to win” game mechanic.

     

    A lot of today’s games have a free to play model. Especially for mobile games, the business model enjoys great popularity. And as long as the in app purchase possibilities are limmited to cosmetic-like goodies, its fine for (almost) every player. But as soon as paying real cash brings advantages, the discussion of pay to win begins.

    In today’s link, William Grosso, co-founder and CEO of the mobile game revenue optimising service Scientific Revenue talks about the business model. Using the example of Supercell’s Clash Royale, he analyses the effects of “pay-for-advantages”  – and why this hasn’t to be a bad thing.

     

    Looking at Pay To Win

     

     

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